DataVinci Optimized The Criss Bellini Product Page
 Resulting Conversion Lift Of 43% 

About Company

Criss Bellini is a Sweden-based art print company that specializes in offering unique and high-quality prints to customers worldwide.The company’s mission is to offer high-quality prints that inspire and add value to customers’ lives.

Case Background

Criss Bellini is an online retailer of art prints based in Sweden. They approached our CRO agency to help them improve their conversion rate. After analysing their website, we identified several issues with their product page that could affect their conversion rate negatively.

Initial Analysis:

During the inital analysis of the product page, three significant problems were identified. These issues were as follows:
The product page did not have enough trust signals to reassure customers about the quality of their products and the security of their website.
The product images were not presented in a way that could entice customers to make a purchase.
The product information was scattered across the page, making it hard for customers to make an informed decision.

Actions Taken

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Impact

The changes we implemented resulted in a 43% increase in the conversion rate for Criss Bellini. The improvements in trust signals, product presentation, product information, and website navigation helped increase customer confidence, reduce friction, and improve the overall user experience. This led to more customers making purchases and an overall increase in revenue for the business.

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