Google Analytics 4
Consulting Services
on Clutch
What Google Analytics 4 has to offer?
Google Analytics 4 empowers you to discover meaningful data trends and enhance user experiences like never before.
Cross-platform tracking
Google Analytics 4 can track users across multiple devices and platforms, giving you a more complete view of their journey. This can help you to understand how users are interacting with your brand on different devices and platforms, and it can help you to optimize your marketing campaigns for each platform.
Event-based data
GA4 uses event-based data instead of session-based data, which gives you more granular insights into user behavior. This can help you to track specific actions that users take on your website or app, such as clicking on a button, making a purchase, or signing up for a newsletter.
Privacy-first measurement
GA4 includes privacy controls that allow you to collect and use data in a way that respects user privacy. This is important in today’s world, where users are increasingly concerned about their privacy.
Difference between Universal Analytics and Google Analytics 4
Google Analytics 4 empowers you to discover meaningful data trends and enhance user experiences like never before.
Data model
UA is based on a session-based data model, while GA4 is based on an event-based data model. This means that UA tracks users’ interactions with your website or app based on sessions, which are defined as a group of user interactions that happen within a certain period of time. GA4, on the other hand, tracks users’ interactions based on events, which are individual actions that users take.
Measurement
UA uses a variety of metrics to measure user behavior, such as sessions, pageviews, and bounce rate. GA4 uses a different set of metrics, such as events, user engagement, and user churn.
Reporting
The reporting interface in UA is designed for web analytics, while the reporting interface in GA4 is designed for cross-platform analytics. This means that the reports in GA4 are more flexible and can be used to track data from both websites and apps.
FEATURE
UNIVERSAL ANALYTICS
Google Analytics 4
Data model
Session-based
Event-based
Measurement
Sessions, pageviews, bounce rate
Events, user engagement, user churn
Reporting
Designed for web analytics
Designed for cross-platform analytics
Privacy
Not as
privacy-focused
More
privacy-focused
Machine
learning
Limited use of machine learning
Extensive use of machine learning
Google Analytics 4 Consulting With DataVinci
Google Analytics 4 Consulting With DataVinci
Our team of certified Google Analytics Consultants provide service in the entire digital analytics stack right from Tag Management to Reporting & Analysis to Data Visualization to Conversion Optimization. We have successfully delivered over 500 analytics projects using Google Analytics stack, Adobe Analytics stack, Tealium, Rudder stack, Segment and many more
The focus of our solution is NOT JUST to Implement Google Analytics 4 on your digital asset, but to empower your team to leverage it for driving your digital optimization
From the wealth of knowledge and hands-on experience across our deliveries we have gleaned what factors make an analytics implementation successful or otherwise. We strongly believe that the key to having an efficient analytics stack is being uncomplicated and communicative
Track Record
Our Delivery KPIs
Accuracy
Rate
GA4 Projects
Delivered
GA4 App Projects Delivered
Training
Sessions
Stay Updated with DataVinci
Best In Class GA4 Implementation By Certified Google Analytics Consultants
Prepare for the cookieless future with GA4
GA4 Migration Services
Systematic Google Analytics 4 Migration services to timely migrate your existing Google Analytics stack before the sunset date of July 1st 2023.
GA4 Migration Services
- Reporting & Dashboarding Migration
- Events, Metric, Dimensions & Goals Migration
- Configuration Settings Migrations (Filters, referral exclusions etc.)
- Server Side Tracking Migration
- Audience Migration
- Integration Migration (Google Ads, Google Search Console etc.)
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GA4 Implementation Services
Get a Robust & Actionable Google Analytics 4 Implementation to drive your digital marketing & UX optimziation with confidence
GA4 Implementation Services
- eCommerce tracking – First purchase & rebills
- Lead generation tracking
- Media Engagement Tracking
- Server Side Tracking Implementation
- Measurement Plan & Documentation
- User ID tracking
- Cross Domain Tracking etc.
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GA4 Audit Services
Comprehensive Audit to assess effectiveness of your Google Analytics 4 setup for accurately reporting marketing, user behaviour and conversion data
GA4 Audit Services
- End to End Marketing Reporting Audit
- Conversion funnel Reporting Audit
- Data Availability Audit
- Account Configuration Audit
- Server Side Implementation Audit
- Reporting Hygiene Audit etc.
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GA4 Consulting & Strategy Services
From the wealth of knowledge and hands-on experience across our deliveries we have gleaned what factors make an analytics implementation successful or otherwise.
GA4 Consulting & Strategy Services
- Business Objective Analysis
- Digital Marketing Strategy Analysis
- Customer Journey Analysis
- Analytics Infrasructure Analysis
- Local Data Privacy Regulation Analysis
- Recommendations to setup an Actionable Analytics Infrastructure
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Frequently Asked
Questions
If you have a digital asset that is of strategic importance for you. If you are spending money on digital marketing then digital analytics is a must for your business.
You can hire any agency which has a proven track record to deliver your requirements. We believe we have earned our reputation, all the reviews on our website are genuine. Our team is highly skilled with stellar English communication skills. Further, we are covered with cyber liability insurance.
High quality work, highly organized project management, clear communication, transparency and honorable work ethic.
We do ad hoc projects, but it depends on the nature of your requirement as well. It is preferable to have a discussion on this first.
We provide a comprehensive report with before-and-after metrics, showcasing improvements in key conversion areas.
Our goal is your success. If agreed-upon improvements aren’t met, we’ll refund you in full.
Hear what our clients say
Real Stories, Real Results.
"Their team is highly skilled and they add a huge amount of value and expertise to our projects."
Jade Arenstein
Vice President, Incubeta
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"Their undebatable marketing and analytical expertise have helped the client organize a more reputable profile through their acquired projects, further resulting in a 60% boost on organic leads. DataVinci Analytics Agency delivers competitive and on-point solutions that ensure a continued engagement."
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Digital Marketing Head for Technology, Intrivo
★ ★ ★ ★ ★
"The DataVinci Analytics Agency team has successfully implemented analytics for the firm's marketing campaigns, distinguishing between web orders and actual orders. They have an effective workflow, and they impress the client with their expertise and problem-solving skills."
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Head of Data, Telecom SaaS Provider, Circle Life
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Ecommerce Manager Tech Lead, BRAV
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CEO, Girls Who Lift
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Brian Lai
Director of Operations & Strategy, Nguyen
★ ★ ★ ★ ★
"DataVinci Analytics Agency completes their tasks to the client's exact specifications and within the planned timeframes — with very few or no revisions at all. Despite timezone differences, they communicate delays seamlessly.
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Manager, Conversion Rate Optimization, NP Accel
★ ★ ★ ★ ★
"I was blown away by the findings from this CRO Audit. It revealed several significant issues with my website which I had been unaware of, allowing me to leverage missed opportunities for revenue growth and customer satisfaction."
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Founder, Sonno
★ ★ ★ ★ ★
"DataVinci Analytics Agency has helped the client improve their conversion rate, and they have been 100% successful. The workflow between the client and the team has been extremely effective. Overall, their engagement has been smooth."
Rick Hoek
CEO, Lideka
★ ★ ★ ★ ★
